NEC – EMIStream– “Set Sail for Effortless PCB & IC Design”
NEC, the global technology leader introduced its EMIStream, EMI noise reduction software for design and simulation in the PCB development marketplace.
As the challenge was to “rise above the noise” we have created different themed based marketing for their participation at tradeshows including DesignCon and IEEE EMC Symposium. The 2010 show was based in Fort Lauderdale, Florida and Design2Market created the “SS NEC” Cruise line theme. With cruise ship entertainment, games, refreshments and a raffle for a Polaroid Digital Camera and a Flip Video Camcorder, the visitors embarked on a funfilled journey, creating a “buzz” on the show floor. Sales leads from the shows have increased over 30% year over year as NEC has carved out a name for itself as one of the leaders in this marketplace.
2009 Showdown at DesignCon Corral”
Design2Market created the comedy spoof “Showdown at DesignCon Corral” Video for NEC to promote their EMIStream product, and won the grand prize at the high profile DesignCon Conference in Silicon Valley.
IEEE EMC 2012
NEC will be in Pittsburgh, PA at the upcoming IEEE EMC 2012 Symposium Aug 6-9, 2012. Watch for updates.